Casa Piccosa is a brand of W&C Retail India LLP, developed to bring in the Tex-Mex Restaurant Concept from Mexico to Bangalore, India.
Build awareness & footfall for a newly-launched, Mexican pub. Connect with target audience through various marketing channels.
Maximise the potential of online marketing for raising awareness. Capture data for use in ongoing marketing activities.
We Planned a marketing campaign using online and offline tactics. Developed a strong, consistent brand identity & key marketing messages. Identified target market from customer data & demographic profiling.
Corporate tie ups.
Approached targeted customers by promotions in various and relevant media.
Footfall to keep the inn operating at full capacity from the first day of opening Sustained weekly footfall in excess of business targets more than 5000 sign-ups to the mailing list every month. Increase in Online Presence and Online Reputation.