Life can be dull at times and all you need is a dash of colour to spice things up. The same holds true for business and when your company is seeing its fair share of ups and downs, one of the best ways to catch everyone’s attention is through whiteboard animation videos. While animation by itself can connect you with your audience in a fun way, whiteboard animation video with its simplicity and engaging content can leave a lasting impact on all your viewers.
A form of animation that involves drawing caricatures on a white background with a voice-over explaining the video, they are fun to watch and leave one asking for more. And beat this! According to Animoto, a popular blog on video marketing, people tend to watch these videos till the end! Yes, while videos that are longer than 60 seconds fail to grab that many eyeballs, whiteboard animation videos that are well over two minutes long are watched by people without them even realizing it! The white background with the series of artworks that tells a short story of sorts keeps viewers stay glued to their seats till the video ends.
But the best part is yet to come. Did you know that a whiteboard animation video is more affordable? That’s because unlike other videos where pictures or videos have to be embedded together, in the case of whiteboard video, it is a hand drawing the images. So while the creativity involved in the making of an animation video may be more, the manpower is less. With a limited budget for marketing, whiteboard animation videos are the best way out for start-ups and small companies.
Suppose you have a short deadline to devise a marketing strategy, what do you do? Enter whiteboard videos! Quick hand movements and a voiceover, and lo, your video is ready. A good whiteboard animation video can be ready in as less as two to three days and help you start your video marketing campaign in a jiffy!
Well, do you need any more reasons to make a whiteboard animation video for your company? Come to us at Idea Envy for the best whiteboard animation videos in the market and enter our world of logos, motion graphics and animation. Our team of artists will help you bring out the best that your company has to offer in simple, fun and engaging way.